Marketing Music

    Thanks to modern digital recording and distribution technologies, artist no longer need to have recording deals with major labels to make money selling their music.  In fact, there are ways to get music heard, distributed and purchased and make more money per sale, than those artists who are in very complex contracts with recording companies.

    You will have to have a legally recorded project, using union musicians to get any airplay from radio stations.  This is now growing to be a requirement even for on-line radio, as royalties have been levied.  Likewise, if you sing someone else's song, you could be liable to pay them, per listener for use of their songs.

    Assuming you have a legally recorded project, with releases to record songs from others etc; here are the options that you have to promote your music CD:

    Major Labels:
    Independent Labels:
    Getting Radio Airplay:
    On-line Web Sites and Free Hosting:
    Talent Contests or Searches:
    Do It Right Yourself:

    There is no such thing as good luck, when it comes to becoming successful in the music industry.  Anybody who said they wrote a hit song in 10 min, learned to play an instrument instantly, or were an overnight sensation (without spending $250,000 or more of their money or an investor's money) are promoting their own hype.  Winston Churchill said it best: "Good luck is where opportunity meets preparations."

    For more information:

Will Griffin: griffin@desktop-radio.com
Shelley Yates: syates@desktop-radio.com